If you wanted to open a shop in a mall then you would need a lot of money to do this. You have to provide stock for your shop and pay commercial rent. Someone has to take care of the shop and if this is not going to be you then you will have to hire people.
You will also need to advertise your shop. If you are in a busy mall then you will get some potential customers walk in out of curiosity. But to do really well you need to do a lot of marketing to get people to your shop. Of course you will need to advertise your online business as well and we will cover this in a later section in this guide. But it is easier to market an online business than it is a brick and mortar business and your reach is much larger. You can literally sell your products and services to the world with an online business.